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Customer Experience Live Show Middle East 2026 event artwork

Image: Customer Experience Live Show Middle East organizer.

Industry newsSeptember 24, 2026

Customer Experience Live Show Middle East 2026: Dubai CX and AI Agenda

The Customer Experience Live Show Middle East 2026 takes place on 30 September and 1 October 2026 at JW Marriott Dubai Marina, 66 Al Marsa St, Dubai Marina, Dubai.

According to the official event website, the two-day program is aimed at leaders across customer experience, marketing, contact centers, and digital experience. The ticket page uses this official event name; the homepage also markets the gathering as “Customer Experience Live The Experience Show.”

Registration is listed as open through 29 September 2026 at 23:50.

What the organizer has confirmed

The published themes focus on the operating work behind AI-led experience and service:

  • Agentic AI
  • Experience amplification
  • Contact-center redesign
  • Engagement transformation
  • AI experience, predictive engagement, and loyalty

Published speakers include Gala Blasco, Cary Lawton, Lianne Braganza D’Sylva, Virali Shah, and Saif Ali Al Shehhi. Speaker lineups can change, so use the official website as the source of truth.

Why the Middle East angle matters

For Gulf organizations, the AI discussion is inseparable from language, channel, and service context. A single journey may move between Arabic and English, assisted and self-service channels, and different expectations of speed and personalization.

That makes model selection only part of the problem. Teams also need a reliable way to combine feedback and interaction signals, identify which friction is recurring, and show whether an AI-led service change actually resolves the issue.

Who should review the agenda

The show is relevant to CX, contact-center, digital, marketing, loyalty, and service leaders evaluating AI-assisted operations.

What to verify before attending

  • The final timetable for the published themes
  • Registration and pass type
  • Access instructions for JW Marriott Dubai Marina
  • The sessions most relevant to Arabic/English service operations

For another regional CX perspective, see the Istanbul Experience Design Summit coverage.

Source

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