See What Customers Are Saying About Your Competitors
Public reviews, social mentions, and competitor NPS — analyzed automatically. Spot their weaknesses before they fix them. Strengthen what customers already prefer about you.
Why Competitor Monitoring Falls Short Today
Public data goes unanalyzed
Thousands of competitor reviews, tweets, and forum posts appear every week. Almost no team has the bandwidth to read them systematically.
You react instead of anticipate
By the time a competitor's weakness becomes industry news, they've already started fixing it. You need to know earlier.
Positioning decisions lack evidence
Marketing and product teams guess at differentiation. Real customer voice about competitors is never in the room.
Competitor Analysis Powered by Real Customer Voice
01
Connect public data sources
App stores, review platforms, social mentions, and public forums — all pulled in and normalized automatically.
02
AI analysis at scale
Pivony NLP processes thousands of competitor mentions daily, extracting topics, sentiment, and patterns humans would miss.
03
Compare your positioning
See side-by-side: what customers praise about competitors, what they hate — and how your brand compares on every dimension.
04
Act on the gaps
Export insights to product roadmaps, marketing briefs, and executive dashboards. Know exactly which competitor weaknesses to target.
Introducing Digital Experience Score (DES)
A Pivony-native metric built for head-to-head comparison
You know your internal NPS. But how do you actually stack up against competitors in the eyes of the market? Traditional NPS is inward-facing — it only tells you what your own customers think. Digital Experience Score (DES) is Pivony’s proprietary index that benchmarks your brand against competitors using the same public voice data, normalized across channels and time.
Cross-brand benchmarking
DES puts you and your top competitors on a single axis — so you see the real gap, not just your own trend.
Market-normalized scoring
Unlike raw sentiment, DES accounts for volume, recency, and topic weight. A 5-point lead on DES means something.
Longitudinal tracking
Watch your DES move over quarters. Did a product launch shift your position? Did a competitor crisis open a window?
What You Can Measure
Digital Experience Score (DES)
Pivony’s proprietary cross-brand benchmark — your position in the market, not just within your own customer base
Competitor NPS benchmarking
Track estimated competitor satisfaction scores over time
Topic comparison
Compare what customers complain about — for you and each competitor
Sentiment gap analysis
Where are you winning? Where are competitors stronger? Quantified.
Share of voice
Volume and sentiment of mentions across public channels
Weak spot detection
Competitor issues that are trending — before they become public knowledge
Opportunity mapping
Unmet needs competitors are failing to address — your next positioning move
What to Expect from a Competitor Intelligence Platform
Common Questions
What data sources does Pivony use for competitor analysis?＋
Pivony ingests app store reviews (Apple App Store, Google Play), popular review platforms (Trustpilot, G2, Capterra), social mentions, and public forum discussions. The exact source mix is configurable to your industry.
Is competitor monitoring ethical and legal?＋
Yes. Pivony only analyzes publicly available data — reviews and mentions that customers have chosen to make public. No private data, no scraping of gated content.
How many competitors can I track simultaneously?＋
That depends on your plan, but most configurations support tracking 3–10 competitors alongside your own brand. Contact us to discuss your specific needs.
How quickly can I see competitor insights?＋
Initial competitor data is typically available within 24–48 hours of setup. Ongoing monitoring is updated daily.
Can I use competitor analysis to inform my product roadmap?＋
Absolutely. Many Pivony customers export competitor weak-spot analysis directly into Jira or product planning tools. If a competitor is consistently losing customers over a feature gap, that is your opportunity.
Ready to see what customers are really saying about your competitors?
Request a demo and we'll show you a live competitor sentiment comparison in your industry.